Archive for the ‘Recommended Post’ Category

Getting Your Emails Opened

email


Although specific estimates vary, online researchers agree that email recipients make quick decisions on whether or not they will open and read promotional emails. Obviously, if they like, want, need, and/or are actively seeking the products being offered, they’re far more likely to open them. But emails come with their own special challenge, the subject line – that short, information burst that can make you or break you.

Like direct mail envelope “teasers,” emails’ subject lines must grab the recipients’ interests and increase the chances that they’ll open the messages. That’s why you’ll want to work on getting yours just right.

Start getting ideas scanning your own inbox. Jot down any that catch your interest and then see how you can tweak them to suit your needs. You can also look at headlines in your local newspaper, magazines, websites, and the like and see it you can covert any of those into intriguing subject lines.


Then use these tips to fine-tune your choices.

1. Keep them short and to the point. Less is definitely more in this instance, especially since overly long subject lines will get cut off from view anyhow. Read the rest of this entry »

Four Public Speaking Pitfalls

by Craig Valentine, 1999 World Champion Of Public Speaking. He is the co creator of the World Class Speaking book and Certification Program. Get Your Free World Class Speakers Audio Toolkit


If you want to drastically improve your very next presentation, it is important to understand 4 of the pitfalls that keep most speakers in a ditch out of which they can never seem to climb. If you see where these traps are, you can easily avoid them. As a result, you will clear your pathway to a powerful and persuasive speech.


Here are the 4 costly mistakes:

Read the rest of this entry »

Is the 80/20 principle dead?

80/20 principleIf you are like me you have heard about the 80/20 rule for years. You know it, it’s called the Pareto Principle – 20% of your activities account 80% of your results.


Well as Bob Dylan said about 40 years ago, “the times they are a changing”. In my opinion the more accurate reality of this notion is the 90/10 principle. Why?


Simply this… Technology has seduced us all into many new activities that didn’t exist a few years ago (creating websites, watching videos on I pods, viewing webinars on our computers). It’s endless and very very addictive.


While cool and exciting, it has also turned us into culture of multi-taskers. I think we are developing what I call “technological ADD”. You know it — you live it. You listen to teleconferences while you are checking your email and IM’s, scan through hundreds of channels on your TV while eating and talking, talk on the phone while cleaning, text while driving (I hope not) …this list goes on and on. You may even get restless just doing two things at once because we are so addicted to these new forms of stimulation.


How Does This Affect Your Business?


Big time. Your audience is distracted too and they are hardy even listening when you talk (remember they are multi-tasking). And with Twitter and other social media platforms thousands of people are all talking at the same time! Read the rest of this entry »

Who’s Got Your Back? My Dinner With Keith Ferrazzi

Keith FerrazziLast weekend I was invited by Keith Ferrazzi, author of Who’s Got Your Back? to a private dinner with him and about 20 other successful entrepreneurs at the NSA Convention in Scottsdale, AZ.   Hosted at the Tuscany Restaurant at the Marriott this dinner was all about really connecting with others, something that is becoming less common in today’s rushed world.


Keith stood up before dinner and set the tone for authenticity, purpose and fun.  There were stimulating conversations on the trends in social media and even political discussions on how we got into this recession.

During this dinner and Keith’s presentation at NSA I really experienced on a deeper level how important it is to have key people in your life that you connect with on a very real level.  People who “have your back”.


Here are a few key points in his presentation.. But I encourage you to get his book — it is excellent. (Click here)


1) Relationships are the “secret sauce”,  the key to success in business and life.  Develop a small group of 3-4 key people (he calls this a lifeline group) who are really there for you for support, encouragement, feedback and accountability.  Take safe risks and stretch with these people.


Read the rest of this entry »

How I Got On Oprah (and how you can get bigger results)


In this 3 minute video I will explain the guiding principles that allowed me to become the featured expert on the Oprah Winfrey Show and how you can use them to create bigger results in your life.

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For more info on my books and programs visit:

www.MitchMeyerson.com

Are You Really Committed?

Mitch MeyersonCommitment is the attribute that divides winners from losers, and keeps some people moving when others stop dead in their tracks. It is the characteristic that keeps successful people optimistic in the midst of crushing disappointments. It is the quality that allows champions to learn from their losses and move on. Commitment keeps victors energized when the newness wears off.

How do you recognize committed souls from others? Simple.

People who are committed keep their promises. They do what they say, long after the moment they said it in has passed.

People who are committed are in it for the long haul. They are willing to exchange short-term luxuries for a brighter future. Read the rest of this entry »

You won’t believe this…

Look at the first picture where the car traveling from right to left crashes through the guard rail

and turns 180 degrees over the ditch and lands facing the other way…

crash

Now take a look at the full picture — all the way to the bottom!

crash

Amazing…
Mitch

www.MitchMeyerson.com

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Mitch Meyerson is the author of nine books including Mastering Online Marketing, Guerrilla Marketing On The Internet, Six Keys To Creating The Life You Desire and World Class Speaking. He had been a featured expert on the Oprah and is an dynamic speaker.
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