As many Guerrilla Marketers know… in addition to being the author of the groundbreaking books Permission Marketing, The Purple Cow, Free Prize Inside and The Dip, Seth Godin is also the co author of two Guerrilla Marketing classics with Jay Conrad Levinson, The Guerrilla Marketing Handbook and Guerrilla Marketing For the Home Based Business. This […]
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No matter what business your business card says you’re engaged in, you’re really in three in three businesses: your primary business, the marketing business and the people business. Every business on earth eventually must sell what it is offering. When that happens, you’re in the marketing business. If you haven’t seen that up till now, […]
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Every world champion has had a coach. Here’s why the coaching industry is growing so fast and how it can make you a champion, too. Scared to fly these days? Taxing your patience with long lines at airport security? Pressed for time so that you can’t attend seminars that can give you the information to […]
Continue readingBy Amy J. Belanger, Certified Guerrilla Marketing Coach The Internet entrepreneur is pioneering brave new worlds of partnership. Among the most powerful forms of Internet partnerships is the creation of virtual sales teams. Gone are the days when the entrepreneur had to interview, hire and manage a sales force or hire sales managers to cover […]
Continue readingby Bea Fields, Certified Guerrilla Marketing Coach and President of Five Star Leader What would you say if we told you that you could drive thousands of visitors to your website in 30 minutes by simply sharing your ideas and thoughts with people who are surfing the web? Would that get you excited? You bet […]
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By Mary Eule Scarborough, Certified Guerrilla Marketing Coach As the title states, there are only four ways to grow any business – large or small. They are: 1. Getting New Customers: This is so obvious that it doesn’t require more explanation. In fact, most entrepreneurs devote the vast majority of their time, money and energy […]
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By Amy J. Belanger, Certified Guerrilla Marketing Coach and co-author of Guerrilla Marketing On The Front Lines “If you’re looking for reasons for people to buy from you, let them help you aid a social cause. If they patronize your business, they’ll gain all the benefits you offer – plus they can help save the […]
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The amazing growth of the Internet has created new found opportunities for millions of businesses who previously would have never been able to compete in the global marketplace. Yet while the low entry and marketing costs have truly leveled the playing field for many entrepreneurs it has also created a staggering amount of competition. […]
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